TV ratings for the Women’s World Cup Final were 3 times bigger than the Stanley Cup Final, so why did FIFA give it short shrift?

A few weeks ago we kicked off the Women’s World Cup by sharing an interview with Brookings Press author Andrew Zimbalist on how FIFA treats the Women’s World Cup differently than the men’s. Zimbalist’s latest book, “Circus Maximus,” delves into the outsized costs of hosting major sporting events and asks the important question: Is it […]

Read More TV ratings for the Women’s World Cup Final were 3 times bigger than the Stanley Cup Final, so why did FIFA give it short shrift?
January 20, 2016

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